Saturday, December 5, 2015

Estee Lauder Kendall Jenner Beauty Playground Concept Store Experience at Sunway Pyramid

Hello! Are you ready to play?

The first-in-the-world Estee Lauder Beauty Playground concept store is finally open in Sunway Pyramid! Taking a whole new lift in the concept, this is going to bring us more fun, interactive and personalized beauty user experience in the store.

It was a rare opportunity to meet Leo Wong, the Global Make-Up Artist of Estee Lauder Hong Kong and learn some useful makeup tips from him. Love the Kendall Jenner inspired makeup demonstration by Leo too!

Here you can literally experiment with anything you see on the rack--
from colorful makeup products to skincare and perfume collectibles.

EL Beauty Playground is specially designed into 6 play areas.

'Glow On' - Skincare must-have items

'Glam Up' - Make Up create endless combinations of makeup looks for different occasions.

'Get Polished' - Check out the nail art inspirations and paint your nails.

'Mix & Mingle' - Have a whiff of fragrances and check out the cool gifting ideas there.

'Strike a Pose' - Selfie at the digital photo wall to show off your #FOTD!

'Chill with Kendall Jenner' - Check out the star's favourite products and latest looks.

On top of that, there will be themed makeup demonstrations every weekend led by the well-trained 'Dream Team' beauty specialists to further inspire you.

So... Ladies, feel free to come and play at EL #BeautyPlayground and try out the latest looks of the season with the help of beauty specialists in a fun and relaxed atmosphere there!

At the mean time, you can check out EL's e-store at for exciting promotions and exclusive stories on Kendall Jenner on its editorial platform, The Estee Edit.

Estee Lauder Beauty Playground
G1.128 (Next to Caffe Bene)
Ground Floor,
Sunway Pyramid
No.3, Jalan PJS 11/15,
Bandar Sunway,
47500 Petaling Jaya,


  1. the Leo Wong, MUA from Estee Laudeer is quite leng zai ler~~~ and I like ur OOTD on the day too! Wish to visit this estee lauder shop in the future!

  2. Handsome boy... That HK make up artist.. fishie must find boyfriend like that .. Hahahahah... Just kidding.. But loving that collection...

  3. Handsome boy... That HK make up artist.. fishie must find boyfriend like that .. Hahahahah... Just kidding.. But loving that collection...

  4. I love Kendall Jenner, love her looks on Estee Lauder. Glamour yet Classic

  5. Really liked the playground concept, gets everything covered there. All the basic needs for women are available there. Time to visit!

  6. This place looks so much fun! Will definitely check it out when I am back. xoxo

  7. wow! you are so lucky to have a photo with this handsome HK make up artist :) nice concept of beauty products :)
    cheers, siennylovesdrawing

  8. Looking pretty with the look you wear to the event! The place looks awesome with all the colorful lipsticks and make up =D

  9. Rare opportunity indeed to meet the man himself. I am hoping more such concept store would be established in other major cities.

  10. This was indeed a nice and fun event. I love EL. Nice seeing you there!

  11. I like the oink colour from Estee Lauder. The colour very sharp and nice

  12. I really love pink color of Estee Lauder, look so girly and sweet! Love it love it :D

  13. I love the beauty playground! So many things to do and see

  14. very handsome ah leo. so lucky you got a picture with him. Did you buy anything at the end of the event? :D

  15. My favorite place for all the beuty needs, will definitely go back there :)

  16. a playground for the ladies. I like this concept. :D, let's playyyyyy :P

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